SOCIAL RESPONSIBILITY OF HIGHER EDUCATIONAL INSTITUTIONS – THE COMPARISON OF THE VIEW OF STUDENTS AND POTENTIAL STUDENTS
Keywords:Corporate social responsibility, higher education, stakeholders, focus groups, students, potential students
The paper discusses the concept of social responsibility of higher educational institutions (HEI). The concept of corporate social responsibility was initially created for the commercial sector. With changes occurring in the external environment, this concept is now also being introduced in other areas, e.g. in HEI. The paper describes the qualitative part of research on the application of the concept of social responsibility within public HEI in the Czech Republic. Through the method of focus groups the article chases up the knowledge and relationship to problems of social responsibility of universities between two important groups of interest - current and potential students – and students´ requirements on universities.
Alves, H., Maninardes E.W., Raposo, M. (2010) ‘A Relationship Approach to Higher Education Institution Stakeholder Management‘, Tertiary Education and Management, vol. 16, no. 3, pp. 159-181. http://dx.doi.org/10.1080/13583883.2010.497314
Baron, D. (2007) ‘Corporate social responsibility and social entrepreneurship‘, Journal of economics and Management Strategy, vol. 16, no. 3 pp. 683-717. http://dx.doi.org/10.1111/j.1530-9134.2007.00154.x
Bearle, A., Means, G. (2002) The Modern Corporation and Private Property. 4. print. New Brunsvick: Transaction Publishers, 2002.
Brown, S. (1999) A systemic perspective on higher education in the United Kingdom. Systems Research and Behavioral Science, vol. 16, no. 2, pp. 157–169.
Chapleo, C., Simms, C. (2010) ‘Stakeholder analysis in higher education‘, Perspectives: Policy and Practice in Higher Education, vol. 14, no. 1, pp. 12-20. http://dx.doi.org/10.1080/13603100903458034
Costa, R., Menichini, T. (2013) ‘A multidimensional approach for CSR assessment: The importance of the stakeholder perception‘, Expert Systems with Applications, vol. 40, no. 1, pp. 150-161. http://dx.doi.org/10.1016/j.eswa.2012.07.028
Deng, X., Kang, J., Low, B.S. (2013) ‘Corporate social responsibility and stakeholder value maximization: Evidence from mergers‘, Journal of Financial Economics, vol. 110, no. 1, pp. 87-109. http://dx.doi.org/10.1016/j.jfineco.2013.04.014
European Communities (2001) Green Paper Green Paper - Promoting a European framework for 358 ERIE 2014 corporate social responsibility. [Online], Available: http://eur-lex.europa.eu/legalcontent/EN/TXT/?uri=CELEX:52001DC0366 [10 May 2014]
Falck, O., Helbich, S. (2007) ‘Corporate social responsibility: Doing well by doing good’, Business Horizons‘, vol. 50, no. 3, pp. 247–254. http://dx.doi.org/10.1016/j.bushor.2006.12.002
Freeman, E. (2010) Strategic Management: A Stakeholder Approach. Cambridge: Cambridge University Press.
Huston, S.A., Hobson, E.H. (2008) ‘Using focus groups to inform pharmacy research‘. Research in Social and Administrative Pharmacy, vol. 4, no. 3, pp. 186-205. http://dx.doi.org/10.1016/j.sapharm.2007.09.001.
Isa, S.M. (2012) ‘Corporate Social Responsibility: What Can We Learn From Stakeholder‘. Procedia – Social and Behavioral Sciences, vol. 65, pp. 327-337. http://dx.doi.org/10.1016/j.sbspro.2012.11.130
Jayasekara, R.S. (2012) ‘Focus groups in nursing research: Methodological perspectives‘, Nurs Outlook, vol. 60, no. 6. pp. 411-416. http://dx.doi.org/10.1016/j.outlook.2012.02.001
Jones, M.T. (1999) ‘The Institutional Determinants of Social Responsibility‘, Journal of Business Ethics, vol. 20, no. 2, pp. 163-179. http://dx.doi.org/10.1023/A:1005871021412
Jongbloed, B., Enders, J., Salerno, C. (2008) ‘Higher education and its communities: Interconnections, interdependencies and research agenda‘, Higher Education, vol. 56, no. 3, pp. 303-324. http://dx.doi.org/10.1007/s10734-008-9128-2
Kantanen, H. (2007) ‘Community Relationships and the Practice of Public Relationships in Higher Education‘, Tertiary Education and Management, vol. 13, no. 1, pp. 47-59. http://dx.doi.org/ 10.1080/13583880601151254
Klein, E.E., Tellefsen, T., Herskovitz, P.J. (2007) ‘The use of group support systems in focus groups: Information technology meets qualitative research‘, Computers in Human Behavior, vol. 23, no. 5, pp. 2113–2132. http://dx.doi.org/10.1016/j.chb.2006.02.007
Krueger, R.A., Casey, M.A. (2000) Focus Groups: A practical Guide for Applied Research, Thousand Oaks, CA: SAGE.
Kvasničková Stanislavská, L., Kvasnička, R., Kuralová, K., Margarisová, K. (2014) ´Social Responsibility of higher educational institutions – The students´ view´. 11th International conference on Efficiency and Responsibility in Education 2014.
Mainardes, E.W., Alves, H., Raposo, M. (2010) ‘An Exploratory Research on the Stakeholders of a University‘, Journal of Management and Strategy, vol. 1, no. 1, pp. 76-88. http://dx.doi.org/10.5430/jms.v1n1p76
Melé, D. (2008). ‘Corporate Social Responsibilities Theories‘,The Oxford Handbook of Corporate Social Responsibility. New York: Oxford University Press. http://dx.doi.org/10.1093/oxfordhb/9780199211593.003.0003
Michael, S.O. (2004) ‘In search of universal principles of higher education management and applicability to the Moldavian higher education system‘. The International Journal of Educational Management, vol. 18, no. 2, pp. 118–137. http://dx.doi.org/10.1108/09513540410522252
Murray, K.B., Vogel, C.M. (1997) Using a Hierarchy-of-Effects Approach to Gauge the Effectiveness of Corporate Social Responsibility to Generate Goodwill Toward Firm: Financial versus Nonfinancial Impacts. Journal of Business Research. vol. 38, no. 2, pp. 141-159. http://dx.doi.org/10.1016/S0148-2963(96)00061-6
Mustafa, S.A., Othman, A.R., Perumal, S. (2012) ‘Corporate Social Responsibility and Company Performance in the Malaysian Context‘, Procedia - Social and Behavioral Sciences, vol. 65, pp. 897-905. http://dx.doi.org/10.1016/j.sbspro.2012.11.217
Park, B.I., Chidlow, A., Choi, J. (2014) ‘Corporate social responsibility: Stakeholders influence on MNEs’ activities‘, International Business Review, vol. 23, no. 5, pp. 966-980. http://dx.doi.org/10.1016/j.ibusrev.2014.02.008
Steinerová, M., Václavíková, A., Mervart, R. (2008) Společenská odpovědnost firem, průvodce nejen pro malé a střední podnik. Praha: Business Leaders Forum,
Trapero, F.G.A., Lozada, V.C.M., García, J.G. (2010) ‘Consumers and their buying decision making based on price and information about corporate social responsibility (CSR). Case study: Undergraduate students from a private university in Mexico’, Estudios Gerenciales. 2010, vol. 26, no. 117, pp. 103-118. http://dx.doi.org/10.1016/S0123-5923(10)70136-4
Trnková, J. (2004) Společenská odpovědnost firem – kompletní průvodce tématem a závěry z průzkumu v ČR, Praha: Business Leaders Forum.
Vasilescu, R., Barna, C., Epure, M., Baicu, C. (2010) ‘Developing university social responsibility: A model for the challenges of the new civil society‘, Procedia Social and Behavioral Science, vol. 2, no. 2, pp. 4177-4182, http://dx.doi.org/10.1016/j.sbspro.2010.03.660
Veisová, E. (2009). Možnosti a dusledky kombinace metod v sociologickém výzkumu se zretelem na metody focus groups a internetového výzkumu. Prague: PhD Thesis. Institute of Sociological Studies, Faculty of Social Sciences, Charles University, Prague.
Williams, J. (2002) The student satisfaction approach: Student feedback and its potential role in quality assessment and enhancement. Paper presented at the 24th EAIR Forum, Prague, Czech Republic.
How to Cite
Authors declare with this manuscript intended for publication to ERIES Journal that:
- all co-authors agree with the publication of the manuscript even after amendments arising from peer review;
- all co-authors agree with the posting of the full text of this work on the web page of ERIES Journal and to the inclusion of references in databases accessible on the internet;
- no results of other researchers were used in the submitted manuscript without their consent, proper citation, or acknowledgement of their cooperation or material provided;
- the results (or any part of them) used in the manuscript have not been sent for publication to any other journal nor have they already been published (or if so, that the relevant works are cited in this manuscript);
- submission of the manuscript for publication was completed in accordance with the publishing regulations pertaining to place of work;
- experiments performed comply with current laws and written consent of the Scientific Ethics Committee / National Animal Care Authority (as is mentioned in the manuscript submitted);
- grant holders confirm that they have been informed of the submitted manuscript and they agree to its publication.
Authors retain copyright and grant ERIES Journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the published work with an acknowledgement of its initial publication in ERIES Journal. Moreover, authors are able to post the published work in an institutional repository with an acknowledgement of its initial publication in ERIES Journal. In addition, authors are permitted and encouraged to post the published work online (e.g. institutional repositories or on their website) as it can lead to productive exchanges, as well as earlier and greater citation of published work.